Blogging is an increasingly popular hobby, but it’s also an intriguing career path for many people, especially youngsters who have grown up surrounded by 24-hour news, social media, and information on tap. Blogging may seem like an easy job, but it’s not always a bed of roses. If you’re thinking about trying to make money out of blogging, here are some tips to help you get started.
Blogger’s essentials
You may think that all you need to be a blogger and run a blog is a website and a laptop. If only it was this simple! If you don’t have a dedicated writing space, this is the first thing to do before you invest in any new high-tech gadgets and gizmos. Many people have a rose-tinted vision of writing, and it’s easy to assume that you can sit in bed and make a living typing away in your PJ’s with the TV on and a cup of tea by the bed. In reality, you need to focus when you’re writing, and it’s hugely beneficial to have an office space that enables you to concentrate, lock yourself away, and be creative. Most bloggers work on laptops, but it’s also wise to invest in a desktop if you do a lot of writing. If you search online, you can find all kinds of different brands and models, including Dell monitors, and pick up something that suits your budget. Once you’ve got a laptop and a desktop, you need a decent phone. A smartphone enables you to be connected with your audience at all times, and a good camera will give you the ability to capture high-quality images to add to your posts. You can also take notes, record video clips and interviews, and make calls, as well as keeping up with what’s going on in the world of social media.
Building a following
You’re all set up, and you’re ready to go. The next thing you need is somebody to read your content. There’s no point in putting all your effort into amazing content for nobody to see it. You need to promote your blog, build a following, and get people talking about what you’re posting. It can be difficult to generate a buzz to begin with, especially as there are so many blogs out there. Think carefully about the kind of content you’re producing and who you’re trying to attract. If you’re talking about fashion or beauty and you’re your target audience is young women, for example, social media is a great platform. You can create accounts, link them to your blog, and send out invitations for people to follow or like you. You can also optimize your content to attract visitors from search pages. If you use keywords and popular search terms, for example, this should move you up the rankings, and increase traffic.
Are you considering a career as a blogger or are you thinking of turning a hobby into a money-making scheme? Blogging may seem like a dream job, and at times, it can be. However, it’s not as easy as you may think. Hopefully, this guide has given you a little more information about what you need to be a blogger. Good luck!